Subject lines can make or break your email open rates — especially during the busy holiday season when customers are busier than ever.
“If your email’s subject line fails to catch your audience’s attention, all of your efforts invested into crafting that email will be discarded by the simple click of a button, as it disappears forever in the recipients’ ‘trash’ folder,” writes Laura Haime for the marketing company ThriveHive. “Even if you have followed the 10 golden rules for email blasts, and even if you may have created a masterpiece to display once the email is opened, the success of your email campaign ultimately hinges upon the effectiveness and catchiness of its subject line.”
Here are five subject lines for Hanukkah (Dec. 24-Jan. 1) and five for Christmas that Haime says will hit the sweet spot with customers and get them opening and buying (tweaked ever so slightly for florists):
Hanukkah
- 8 Crazy Centerpieces – Special Hanukkah Designs
- Sale to Light Up Your Life
- ‘Challah’ for These Hanukkah Deals
- 8 Days of Savings
- We Like You a Lakte!
- Hanukkah Deals to Make You Dizzy!
Christmas
- Gift Ideas for Everyone on Your List
- 12 Days of Savings Starts today!
- 7 Hostess Gifts to Put You on the “Nice List”
- Ho Ho Ho for Less Dough
- You’re Getting Warmer – Floral Gifts from $59
- 5 Easy DIY Christmas Decorating Tips
Check out more tips and get some of Haime’s subject lines for New Year’s email promos.
