It’s Administrative Professionals’ Week and we hope your customers are celebrating the hard-working and devoted administrative professionals on their teams! The week isn’t over yet and the Society of American Florists has resources to help you continue to spread awareness for this important holiday.

According to a recent SAF survey, 38 percent of respondents expected sales for Administrative Professionals’ Week to increase this year. We want to hear if that was the case for your shop. Did your sales increase, decrease or stay flat compared to last year? Share stories, photos, and information on what made this year’s APW a success for your shop by emailing Stephanie Brady at sbrady@safnow.org.

Stephanie Brady is the Project Coordinator for the Society of American Florists.