Five new courses on the Society of American Florists’ new Career Connection learning hub will set up your new hires for success, get inexperienced designers on the design bench sooner, and maximize your social media to drive sales.
The following on-demand learning courses are available now:
- Introduction to the Floral Industry. This course is perfect for any new hire with little to no industry knowledge. The course will help them feel empowered with the essential industry background that’s vital for problem solving and communicating with customers and suppliers.
- Flower Care & Handling. This course is perfect for new hires, your processing team, and cross-training. It will teach the care and handling skills your team needs to prevent unnecessary mistakes. Less shrink = more profit!
- Flower Prep School: The Essentials. This course is perfect for new design hires or cross-training current non-design employees, teaching universal design basics. In the end, you’ll save time on training and get inexperienced designers on the design bench sooner.
- Marketing of Flowers 101: Strategy and Introduction to Social Media. This course is perfect for anyone looking for basic social media skills and will teach the fundamental strategies to make attendees feel confident managing social channels to drive sales.
- Wedding Flowers: Bouquets. This course is perfect for a designer who needs continuing education or wants to get experience in the wedding arena. It teaches the basics that can turn any designer into a wedding expert and saves time on training.
Visit Career Connection to start learning!
Stephanie Brady is the communications and event coordinator for the Society of American Florists.
