Chicago celebrity designer Tu Bloom, the Grammys’ official floral designer, adorned the entrance of The Staples Center in Los Angeles with more than 3,700 plants, including 70 topiaries of Beacon White Impatiens atop a lavish carpet of Beacon Bright Red Impatiens.
The Grammy Awards may have highlighted music’s biggest stars on Sunday — but a new line of impatiens also grabbed the (décor) spotlight.
Chicago celebrity designer Tu Bloom, the Grammys’ official floral designer, adorned the entrance of The Staples Center in Los Angeles with more than 3,700 plants, including 70 topiaries of Beacon White Impatiens atop a lavish carpet of Beacon Bright Red Impatiens.
“The look I’m creating with Beacon Impatiens is glamorous for this star-studded event but can be easily achieved by viewers at home hoping for high-fashion performance in their own outdoor living spaces,” Bloom said.
The high-profile event coincided with the official launch of Beacon Impatiens. “What better occasion to celebrate a rising star than with a gorgeous debut on the red carpet?” said Claire Josephson, brand manager for PanAmerican Seed, the breeding arm of Ball Horticultural Company, a longtime member of the Society of American Florists. “Working with Tu Bloom, whose designs have wowed the Grammys for many years, means this year’s floral artistry is truly garden-inspired. We couldn’t be more thrilled.”
Beacon Impatiens have high resistance to Impatiens downy mildew, a destructive disease that has affected garden impatiens for more than a decade. With their proven quality, Beacon Impatiens will fill hanging baskets, window boxes and shade landscapes with color.
Kawahara Nurseries, a family-owned greenhouse in Morgan Hill, California, grew the topiaries and thousands of plants Bloom used in Sunday’s decor.
Katie Hendrick Vincent is the senior contributing writer and editor for the Society of American Florists.
