Instructions for use: This 60-second radio script offers the opportunity to promote your shop in the community. You customize the commercial by replacing any bold items with your shop information. The spot can be recorded with local talent at either a production studio or radio station. The announcer’s tag at the end of the commercial allows you to give details about any specials you are having or to reiterate store information.
60-Second Radio Script
Anniversary
Husband:
It was our anniversary. For years I’d been promising my wife that someday… I’d adorn her in rubies and garnets. But it took another man to actually do it. What he did to our marriage, well – he stirred our emotions and… reignited our passion. In fact, he was able to express love for my wife… in a way I could not. He’s my florist, and he’s right down the street at ABC Flowers… where he created the most beautiful bouquet of ruby roses and garnet-colored lilies… they took my wife’s breath away. She says I can be quite a romantic. Thanks to my florist, at least I’m not a hopeless one.
It was our anniversary. For years I’d been promising my wife that someday… I’d adorn her in rubies and garnets. But it took another man to actually do it. What he did to our marriage, well – he stirred our emotions and… reignited our passion. In fact, he was able to express love for my wife… in a way I could not. He’s my florist, and he’s right down the street at ABC Flowers… where he created the most beautiful bouquet of ruby roses and garnet-colored lilies… they took my wife’s breath away. She says I can be quite a romantic. Thanks to my florist, at least I’m not a hopeless one.
Announcer:
Call ABC Flowers today at 123-1234 or visit our Web site at www.abcflowers.com and let us create something unique for your next anniversary or special occasion. ABC Flowers. Experts in the Art of Expression®. A member of the Society of American Florists.
Keywords: radio commercials scripts, marketing, talking points, anniversary
