Key to Closing Brides: Ask for the Business
Not happy with the percentage of brides saying ‘I Do’? Columbus, Ohio, retailer Heather Waits, of Bloomtastic Florist, said it’s simpler than most realize. Waits closes 90 percent of brides to whom she gives proposals. Her secret? She asks for the...SAF Offers New App to Recover Bounced Checks
Have you received a bounced check? SAF and Money Transfer Systems, Inc., a leader in electronic check re-presentment and recovery, have partnered to bring SAF members the checXchange Mobile™ App to facilitate the simple, fast and effective recovery of bad checks at no...Give Final Push for Women’s Day
The countdown is on for International Women’s Day, March 8. If you haven’t been promoting this holiday that celebrates women’s achievements (and has spurred major sales for floral businesses around the world), you have only a few days to jump on board. Here are three...Go Green with St. Patrick’s Day Graphics
What could possibly top corned beef and cabbage for St. Patrick’s Day? Answer: cymbidiums, Bells of Ireland or Green Trick dianthus. Show customers how well flowers convey the luck of the Irish with SAF’s St. Patrick’s Day web graphics. Brighten up your website and...Ontario Florist Hosts Charitable Party for Women’s Day
Janet McLeod, owner of East City Florist in Peterborough, Ontario, observes Women’s Day, March 8, with a party to benefit local women’s shelters. The party reminds customers of the holiday’s purpose: to recognize the tribulations women face and to celebrate the trials...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
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The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.