I Clean, You Clean: ‘Hygiene Theater’ Muddies Things
Add “hygiene theater” to your 2020 glossary of terms, right after “herd immunity” and right before “social distancing.” Hygiene theater is the catch-all term for the sense of safety one gets from obsessive deep cleaning and disinfecting rituals taken on to rid our...How to Best Leverage Contract Labor
As the global pandemic changed the labor market and consumer behavior, contract labor has become an even more important issue for florists — especially for those looking for drivers. But be careful. You might face severe penalties for not putting these drivers (or...73 Percent of SAF Survey Respondents ‘Confident’ They’ll Make it Through Crisis
The global pandemic has created many new challenges for floral industry businesses — and disruptions will be long lasting. But a new Society of American Florists Mid-Year Economic Outlook Survey that queried association members across segments found floral industry...USDA Grower Aid Application Deadline Approaches
Time is running out for floriculture growers affected by COVID to apply for the current round of USDA aid through the Coronavirus Food Assistance Program (CFAP). Applications are due Sept. 11. Last month, in a major win for the industry’s flower growers — and the...Floral Industry Members Prep for a Disjointed Fall
Floral industry members around the country — and across segments — are gearing up for a fall season that feels different and more challenging than any back-to-school season in memory, with workers and employers juggling added responsibilities on the home front and...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
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The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.