Influential Legislator to Share Insider View with Floral Community
The chair of a congressional subcommittee with jurisdiction over key floral industry research funds will share her insider perspective — and why it’s so critical for lawmakers to hear directly from business owners — during the Society of American Florists’ 40th annual...47 Percent See Holiday Sales Gains
The 2019 Christmas season seems to have turned out well for many floral pros. A “gut check” survey of Society of American Florists volunteer leaders found that 47 percent of respondents saw sales increase compared to 2018 — a strong season itself. Another 37 percent...SAF Members Prep to Take Industry Messages to Washington
“Let’s Make Our Voices Heard Loud and Clear” is the floral industry’s call to action for the Society of American Florists’ 40th Annual Congressional Action Days (CAD), March 9-10, in Washington, D.C. “Your voice really gets heard and helps make a difference,” said...SAF Unveils New Newsletter and Additional Members-Only Benefits
New year. New decade. And a new strategic plan for the Society of American Florists brings targeted support to help members overcome some of the most significant challenges facing floral professionals today — labor, rising costs, intense competition. SAF’s new...USDA to Conduct 2019 Census of Horticultural Specialties
The government is currently collecting important data that helps industry members and federal agencies plan for the future — and growers need to respond soon. Last month, the U.S. Department of Agriculture’s National Agricultural Statistics Service (NASS) mailed...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
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