All Industry Segments Prepare to Petal It Forward on Oct. 24
From growers and wholesalers to importers and retail florists of every size, each sector of the floral industry has a role to play in this year’s Petal It Forward campaign on Oct. 24. Whether joining the feel-good effort for the first time or repeating past successes,...SAF Video Breaks Down On-Page SEO Tips
Looking for your next binge-worthy series? Put screen time to good use by working on your website’s search engine optimization. The Society of American Florists released the third episode in its new tech video series, “Your Brand Online.” In it, Max Duchaine, SAF’s...Love Talking Flowers? Judge PFCI Auditions at AIFD National Symposium
Do you love talking about flowers and floral design? Do you present programs to garden clubs or other professionals? Then wake up early with Professional Floral Communicators – International (PFCI) on the Fourth of July — and weigh in as a judge. The Society of...As Immigration Debate Intensifies, SAF Continues its Call for Reform
The Trump administration’s decision to enforce federal policies that result in the separation of children and parents who enter the U.S. illegally — and the ensuing outcry from the public, Democrats and members of the Republican party — has intensified an already...Win the Online Popularity Contest at 1-Day Profit Blast in Green Bay
The World Wide Web is arguably the world’s largest shopping mall — and it has way too many retailers to count. How’s a florist supposed to get attention in such a crowded marketplace? It’s a challenge — but not an insurmountable one, contends Josh Glass, AAF, vice...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
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The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.