Want to Generate Sales Leads? Build Up Your Blog
The dog days of summer are here and you — like many florists — might be looking for ways to attract more everyday business and stay top-of-mind with customers who are more occupied with beach trips and vacation plans. Lucky for you, you probably have a sales- and...2019 Petal It Forward Set for Oct. 23
Imagine the streets of your city filled with smiling people holding bouquets. Picture your social media feeds brimming with messages of thanks to your shop, for making a person’s day brighter with flowers. Envision a local reporter calling, asking you why floral gifts...Tulip Mania: A Story of Passion and Risk
Talk about tulips for long, and someone is sure to mention the 17th-century phenomenon known as Tulip Mania. It’s a good story — one that says a lot about flowers and money, and how the passion for either or both can reach insane heights. Tulip Mania could only have...Marketer of the Year Winners Reflect on Competition’s Effect
A farm that brought a group of flowers from obscurity to national attention. A collective that harnessed the farm-to-table movement for the benefit of the floral industry. A flower shop that created an app to better connect with customers. A longtime retailer that...How to Understand and Use Your Product Sales Reports
Your point of sale system can produce many management reports. The product sales report is critical in order to manage for profitability. One great thing about the report? It’s flexible. You can generate a product sales report to cover any date range, a day, a week, a...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
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