Orlando Florist Shares Free Flowers on Anniversary of Deadly Mass Shooting
To commemorate the one-year anniversary of the country’s deadliest mass shooting, Orlando residents and visitors turned to song, prayer, community — and flowers. “Hundreds of people have left flowers, cards and drawings at Pulse nightclub to remember the victims who...Sedona Workshop Offers Chance to Improve Wedding Skills
Looking for a way to enhance your wedding floral design skills? Want to get away to Sedona? A three-day workshop presented next month provides both opportunities — and industry members who register by today have the chance to win free lodging. Sedona Mountain...California Flower Farm Takes Staring Role in Southwest Ads
How would you like your business to show up in a series of highly produced, very complimentary videos for a major U.S. company — at no cost to your operation? For Dramm & Echter in Encinitas, California, that PR dream scenario is a reality. The company was...Tips on How to Embrace the Digital Mindset
A few years ago, some Amazon customers complained directly to CEO Jeff Bezos about marketing emails they received that were promoting some, um, intimate products. The Amazon system is constantly using algorithms to make recommendations to customers based on the pages...Floral Industry Leader Named to Influential Post at N.C. State
The winner of a prestigious award for research and education from the Society of American Florists award has been appointed associate dean and director of academic programs for North Carolina State University’s College of Agriculture and Life Sciences. John Dole,...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
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