The Society of American Florists has a full slate of events for 2023 that will help you learn, prosper and connect! The 2023 events include: Virtual...
There’s a world of beautiful fresh product to choose from — but getting to know different farms and suppliers can be a challenge. The latest issue...
Poinsettia season is here, which means it’s time to remind customers that the plants are not poisonous to humans or pets. Be prepared to dispel the...
The holiday season is here and the Society of American Florists can help you boost sales with tips and resources in the Holiday Planning Package....
The winter holidays are quickly approaching, and the Society of American Florists has a social media calendar — including graphics and caption...
Businesses can’t function effectively — let alone, adapt, compete and succeed — with struggling workers. In October, the Society of American...
Saturday, Nov. 26, is Small Business Saturday — a day for consumers to celebrate and support small businesses and all they do for their communities....
If you were one of the 580 that participated in the Society of American Florists’ Petal It Forward flower giveaway last week, you saw firsthand the...
Is your business among the 578 floral businesses that participated in the Society of American Florists’ goodwill initiative, Petal It Forward,...
The fall season is in full swing with holidays such as Halloween (Oct. 31), Veterans Day (Nov. 11), Thanksgiving (Nov. 24) and Hanukkah (beginning...
Science has proven that flowers make people happy, and hopefully your business is plans to spread the power of flowers on Oct. 19 with the Society...
Petal It Forward is known as the Society of American Florists’ annual feel-good initiative that spreads the power of flowers, but the event is also...
Looking to brand shirts, signage, flower cards and more with the Petal It Forward logo? The Society of American Florists has you covered. The event...
The Society of American Florists’ annual feel-good initiative, Petal It Forward, is a chance for floral industry professionals to spread the power...
Missing out on SAF Orlando 2022, the Society of American Florists’ 137th annual convention this week but craving some education? SAF has on-demand...