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Resolutions for a Better Sales Year

Resolutions for a Better Sales Year

December 23, 2016 | Business Builder

As we count down to 2017, Society of American Florists editors combed through the Sales Wake Up archive to find top stories from the past year — and...

APW Returns: Good News for Urban Shops — and Florists Who Push, Push, Push

APW Returns: Good News for Urban Shops — and Florists Who Push, Push, Push

June 1, 2016 | Floral Industry News

Is Administrative Professionals Week an under-marketed observance filled with potential — or a has-been floral event that confuses its target market...

SAF Urges Companies to Reduce Negative Mother’s Day Advertising

May 4, 2016 | Deceptive Advertising, Floral Industry News, Negative Publicity

Skip flowers on Mother’s Day? How about skipping the negative references instead? That was the message the Society of American Florists delivered...

Prompt APW Orders with an Office Visit

March 24, 2016 | Business Builder

Remind bosses to thank the hardworking employees who keep them organized and efficient throughout the year. Contact corporate clients now with a...

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