Picture this: a slate of more than three dozen experts on hand offering advice to improve your marketing, cut your costs, increase your sales, and...
Despite an apparent epidemic of college graduates struggling to find a job and Americans’ growing appetite for plant-based movements, including...
What do a unique store app and loyalty program, a new floral holiday, a rebranded bridal spin-off business, and a partnership with a Major League...
Are you an active volunteer in your community? Have you volunteered on a committee or on the board of directors of a local, state or regional allied...
While the Hollywood Foreign Press Association honored the best in film and American television on Jan. 8, the floral industry celebrates its leading...
You could be the one who pinpoints the next Floriculture Hall of Fame inductee or another top industry award recipient. Or, you might be standing in...
Cutting-edge information on technology, practical tips on bringing out the best in employees and improving sales, big picture perspective on...
Floral industry business owners who are responding to new trends in customer service and demand, and paying attention to economic shifts at the...
The Society of American Florists celebrated the longevity of four floral industry businesses with the SAF Century Award during SAF Maui 2016, the...
A business and industry leader who heads the country’s largest flower bulb grower is the recipient of the Society of American Florists' 2016 Paul...
An international expert in floral care and handling and dedicated volunteer to the Society of American Florists' (SAF) annual Outstanding Varieties...
Oriental Lily ‘Tabledance’ won the Best in Show title in the Outstanding Varieties Competition during the Society of American Florists’ 132nd Annual...
Dwight Larimer, AAF, PFCI, president of DESIGN MASTER color tool, inc. in Boulder, Colorado, received the floral industry's greatest honor on Sept....
A renowned researcher on plant growth regulators who developed numerous tools and resources for the industry is the 2016 recipient of the Society of...
Tom Bowling, AIFD, PFCI, of Fairfield, Ohio, was honored for lifetime achievement in floral presentation as the recipient of the 2016 Tommy Bright...