Instructions for use: This 30-second radio script offers the opportunity to promote your shop in the community. You customize the commercial by replacing any bold items with your shop information. The spot can be recorded with local talent at either a production studio or radio station. The announcer’s tag at the end of the commercial allows you to give details about any specials you are having or to reiterate store information.
First Day
Woman:
After fifteen years of raising kids, I finally put on a suit and went back to work. Things had really changed. Everything moved so fast. Everyone seemed so young. And sharp. I was working myself into a pretty good inferiority complex when the flowers arrived. The note read, “Dear Mom, after fifteen years of managing us, this job is gonna be a breeze.”
Announcer:
Florists turn feelings into flowers. Call ABC Flowers today at 123-1234 or visit our Web site at www.abcflowers.com. ABC Flowers. Experts in the Art of Expression®. A member of the Society of American Florists.
Keywords: radio commercials scripts, marketing, talking points
