PR Programs - safnow.org

PR Programs

SAF conducts innovative public relations campaigns to generate positive floral news stories nationwide. SAF members are welcome to use content and ideas from these programs to ignite their own local PR efforts. SAF also offers topic-specific online resource centers for members with step-by-step advice and tools.

SAF’s consumer research and strategic public relations programs are a direct result of the SAF PR Fund, an industry-wide promotion initiative.

Check out how SAF promotes the benefits of flowers to consumers:

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