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5 Tips to Save Time and Money for Petal It Forward
Don’t let labor shortages and the rising cost and availability of flowers deter you from participating in the Society of American Florists’ annual Petal It Forward event, set for Oct. 20. Seasoned Petal It Forward participants have time and cost-saving tips and say...
Remembering Bob Williams: Industry Leader, Mentor and Servant
Robert “Bob” Williams II, past president and chairman of the Society of American Florists, retired vice president of Smithers-Oasis’ North American operations, mentor to many, and the most recent recipient of the Paul Ecke Jr. Award, passed away Monday after a battle...
Georgia Designer Wins Sylvia Cup at SAF Orlando 2021
Jenna Naylor Temple, owner of Bloom with Jenna in Grayson, Georgia, won the 52nd annual Sylvia Cup Design Competition at the Society of American Florists’ annual convention last week. “I’m shocked and surprised,” Temple, AIFD, said Thursday after the awards ceremony...
Industry Icons Honored with Awards at SAF Orlando 2021
Florist Kenneth Royer, AAF, was an industry pioneer. As a second-generation owner of Royer’s Flowers & Gifts, in Lebanon, Pa., Royer was the first florist in the country to implement computerized systems for his multi-shop operations, and one of the first to...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
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The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.