You post consistently to your social media pages. You add photos, videos and then — nothing. A few comments, maybe a few likes or shares, and a big old sense of frustration on your part. The trouble with your approach, says Crystal Vilkaitis: You need to put some...
The Society of American Florists makes promoting International Women’s Day (annually March 8) easy with strategic advice, a promotional video, graphics, suggested social media text, and more — all free for SAF members at safnow.org/WomensDay. SAF will promote Women’s...
Are you an active volunteer in your community? Have you volunteered on a committee or on the board of directors of a local, state or regional allied floral society? Have you attended an educational program sponsored by the Society of American Florists or presented an...
The Society of American Florists can help members control cost of goods sold, develop current and accurate pricing, and assist bridal customers with budget planning. Created by members for members, the Retail Pricing Worksheet and the Wedding Flower Calculator are...
The Society of American Florists makes promoting International Women’s Day (March 8) easy with promotional ideas, a customizable press release, media talking points, radio commercial scripts and more — all free for SAF members at safnow.org/WomensDay. Now is the time...
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.
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