Are you hosting a holiday open house? Make sure the media is on your guest list, said SAF Vice President of Marketing Jennifer Sparks. “Surely your shop will be at its finest while you are showcasing your unique holiday giftware, beautiful plants, and breathtaking...
When it was time to replace an older vehicle, Susan Palazzo and her daughter, Nicole Palazzo, of City Line Florist remembered the Society of American Florists has a business service discount program with FCA US LLC (formerly Chrysler Group LLC). “We did our homework...
‘Tis the season to decorate the halls — and your digital properties — for the holidays. The Society of American Florists makes the online part easy. Available exclusively to members are 13 graphics celebrating flowers for Christmas and Hanukkah. Members can...
Remind customers that university research has shown that poinsettias are not poisonous to people and animals. The Society of American Florists provides downloadable materials for members to print in color with information on the toxicity myth and other helpful facts,...
Update your social networks and get followers ready to support your shop on Small Business Saturday, Nov. 26. American Express provides free customizable marketing resources. Among the materials are Profile pictures and Cover graphics for Facebook and Twitter, and...
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
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The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.
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