SAF Vice President of Marketing Jennifer Sparks will discuss Petal It Forward during the International Floriculture Expo in Chicago. Her educational session, “Generate Buzz Through Creative Marketing” on June 21 will explore the campaign’s impact on the industry and...
A tropical paradise, professional camaraderie, and high-caliber education are luring industry members to SAF Maui 2016, the association’s 132nd Annual Convention, Sept. 21-24, at the Ritz-Carlton, Kapalua. Among the hallmarks of every SAF convention are these five...
Get ready to feel and share some serious flower love this fall. The Society of American Florists’ 2015 Petal It Forward campaign was a big success, garnering participation from industry members in 44 cities in 27 states, which generated more than 212 million consumer...
It’s plain fact that certain vehicle components wear down with time and use. The effect is especially pronounced for work vehicles on the go all day long. One way — perhaps the best way — for businesses to minimize costly downtime is by being proactive. Performing...
Don’t miss David Kesler, AIFD, PFCI, of the Floral Design Institute in Portland, Oregon, present “How to Produce Great Video” at SAF Maui 2016, SAF’s 132nd Annual Convention Sept. 21-24 at the Ritz-Carlton, Kapalua in Maui, Hawaii.
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
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The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.
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