Have a little time this summer to think strategy? You aren’t alone! A Society of American Florists member recently asked our team via Live Chat for “some ideas on how to get some weekly corporate accounts.” And, boy, do we have them! SAF makes it easy for members to...
Imagine the streets of your city filled with smiling people holding bouquets. Picture your social media feeds brimming with messages of thanks to your shop, for making a person’s day brighter with flowers. Envision a local reporter calling, asking you why floral gifts...
In a tight labor market — when employees have plenty of options — the first impression you make on new team members has never been more important. According to Equifax Workforce Solutions, more than 40 percent of turnover happens within an employee’s first month;...
School’s just about out for summer, and many floral professionals have their eyes on September for four days of world-class business education, powerful connections and creative inspiration they’ll receive from SAF Amelia Island 2019, the Society of American Florists’...
If you are having a hard time finding and keeping employees lately, you aren’t alone: The National Federation of Independent Business recently found that “22 percent of small employers who have hired an employee for their most-skilled position in the past two...
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.
Stay in the know! Sign up to receive text messages from SAF and we’ll deliver important news, announcements, special offers, and reminders straight to your phone. Opt out at any time!