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FTD Executive Calls Headlines on Company’s Finances ‘Distortions’ of the Facts
FTD’s announcements last week that the company saw “lower than expected” results on Valentine’s Day and failed to meet its overall “financial objectives” for the fourth quarter of 2018, coupled with high-profile headlines about its updated SEC regulatory filing that...
Dozens Gather in Washington to Lobby for Key Industry Issues
When Karen Fountain, AAF, of Flowers ‘n’ Ferns stepped into the office of Sen. Tim Kaine (D-Virginia) on the morning of Tuesday, March 12, she was ready for a challenge. Earlier this year, Kaine joined with 30 senators to introduce a bill that would raise the minimum...
59 Percent of Retail Florists See Valentine’s Day Sales Rise
With a weekday holiday and a strong economy, many retail florists had a good Valentine’s Day 2019. Fifty-nine percent of retail florists responding to a Society of American Florists’ post-holiday survey said their sales increased this year compared to 2018, when the...
In SAF Economic Survey, 57 Percent of Industry Members Say Business is ‘Good’
Floral industry members across segments have a relatively optimistic take on the economic landscape, according to a new survey from the Society of American Florists. In response to the question “How’s business?”, 57 percent of respondents answered “good” while only 3...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
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The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.