In the wake of higher freight costs and limited supply brought on by COVID-19, local flower farmers are filling a much-needed fresh product gap — while florists adapt their expectations, writes Julie Martens Forney in the September/October issue of Floral Management....
Many florists learned during the pandemic that they were able to generate unexpected profits by keeping a close eye on labor and facility costs. In the September/October issue of Floral Management CPA Derrick Myers, PFCI, poses important questions to help florists...
Growers are preparing to enter this year’s Outstanding Varieties Competition at SAF Orlando 2021, the Society of American Florists’ 136th annual convention September 21-23. The competition offers growers from around the world the opportunity to showcase their most...
Marigolds are the official flower of Día de los Muertos, also known as Day of the Dead, a Mexican holiday observed November 1 and 2. In the July/August issue of Floral Management, senior contributing editor Katie Vincent suggests additional flowers, colors, and...
So many things have to go right for cut flowers to maintain their freshness on the journey from a flower farm to a consumer’s dining room table. One piece of the puzzle often taken for granted is packaging. The July/August issue of Floral Management wraps up what...
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