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4 Tools to Help with Succession Planning
Thinking about the next phase of life and what it might look and feel like to pass the business to a successor? The Society of American Florist’s Career Connection learning hub has resources to help. The resources include: Let it Go? Paul Goodman, MBA, PFCI, shares...
Advocate for Your Bottom Line by Inviting Congress to Call
Several issues in Congress, such as the renewal of the GSP which would reinstate duty-free Ecuadorian roses, have the power to affect your bottom line. Congress’ August recess provides an opportunity to invite legislators to your business so they can see why these...
Improve Your Wedding Business
Now that postponed weddings are back on the calendar and new weddings are in the making, it’s important that customers know you are ready to help. The Society of American Florists has a variety of resources to help organize your wedding business right up to the day of...
Get Inspired at SAF Orlando 2021
Lori Wheat, AAF, attends SAF’s annual conventions to get inspired. And at SAF Orlando 2021, she is looking forward to watching how designers use new and different floral product so she can expand the offerings at her own shop. “Every year I take note of a new flower...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.