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New SAF Graphics Spread Holiday Cheer
“Season’s Greetings,” “Send an Instant Smile for the Holidays,” and “National Poinsettia Day” are new additions to the Society of American Florists’ social media graphics library. Members can access the Christmas/Hanukkah Library for free here. To download graphics,...
Schwanke Launches Second Episode of Colombian Flower Documentary
J Schwanke’s South American adventure continues this month with visits to farms specializing in garden roses, proteas and more during the second episode of his new documentary series, “The Flowers of Colombia.” In conjunction with Proflora, Asocolflores’ biannual...
Discover the ‘Magical Art’ of Tidying (Files) Up
If finally figuring out what to do with the boxes and boxes of back-files hogging space in your office or storeroom is on your list of New Year’s resolutions, then Derrick Myers, CPA, CFP, has some good news for you: With a little strategy (and guidance), determining...
Floral Industry Rallies to Help Wildfire Victims and Honor First Responders
Days before Thanksgiving, a group of floral industry members came together in California to support wildfire recovery efforts in the state’s wine country. Hosted by Visit California, The Grateful Table was a farm-to-fork style feast for more than 500 guests. The event...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.