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Four Students Receive AFE Ball Intern Scholarships
The American Floral Endowment has awarded four students with 2016 Vic & Margaret Ball Internships. The students will receive scholarships after successfully completing their internships. The Vic & Margaret Ball Internship Program gives students the opportunity...
Oriental Trumpet Lilies
Within the last decade, breeders in the Netherlands have made major strides hybridizing Oriental and Trumpet lilies, producing a slew of new varieties with exceptionally strong stems, big petals that open fully, a vase life up to 14 days, and a wide range of colors. A...SAF’s Lin Schmale Offers Lessons From An Industry Lobbyist
Around the same time that Greenhouse Grower was being launched, Lin Schmale was getting her start on Capitol Hill. Always interested in politics and history, she says she “leaped at the chance” to work in Washington, DC. Soon thereafter, while Schmale was working for...
Special Care for Special Day Cuts
Admit it. You’ve probably asked yourself this question: How long do wedding flowers really need to last? Two days? Three days, tops? While most retail florists would never publicly cop to this attitude, behind closed doors, some florists act as if longevity doesn’t...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.