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3 Simple Rules For Better Phone Calls
In the duration of a phone call, there’s ample room for error, such as starting the conversation with price instead of the card message or placing a customer on hold without permission. (Find dozens of examples in Tim Huckabee’s monthly column in Floral...
Retailers Up Average Order Values with New Products
If you want to take your arrangements to the next level (read: a higher price point), the same old containers and accessories simply won’t cut it. Lisa Weddel, AAF, AIFD, PFCI, of L. Weddel Design in Highlands Ranch, Colorado and Robbin Yelverton, AAF, AIFD,...
Twenty-Seven and Counting: New Discount Drives Van Purchases
Reduced gas prices aren’t the only things making SAF members smile this summer. Between the Chrysler, Dodge, Jeep or Ram lineup and the FIAT 500L, SAF members, their employees and family members can combine a stackable cash allowance with most retail incentives...
Who Will Be Crowned Best in Show?
For growers entering SAF’s 2015 Outstanding Varieties Competition, Sept. 9, the next few days will entail a whole lot of packing, prepping and preening their product. SAF’s much awaited annual Outstanding Varieties Competition will have 33 companies with 225...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.