FTD recently announced competitors for the company’s America’s Cup 2018, a national floral design competition. FTD America’s Cup is June 30 – July...
FTD Names Competitors for 2018 America’s Cup
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Floral Industry News
Small-Business Issues Critical in Tax Reform Debate
As the House of Representatives presses forward on tax reform, questions about how new legislation will affect small businesses continue to be a...
It’s the Hygge-ist Time of the Year
One of the contenders last year for Oxford Dictionaries’ Word of the Year? Hygge. That’s a Danish word defined as “a quality of coziness and...
In Louisville, Florists Talk Millennials, Events, Facebook — and One Customer Question to Nix
Connecting with millennials and down-sizing boomers. Running events more profitably. Increasing average orders. Finally (finally!) getting a handle...
After Shooting, TSFA Helps Organize Volunteer Designers for Small Texas Town
After the worst mass shooting in Texas state history, the Texas State Florists’ Association is organizing an effort to offer support and comfort for...
Retail Group Predicts Uptick in Consumer Holiday Spending, Especially Online
The country’s largest confederation of retail businesses is predicting a brisk holiday shopping season — particularly for online retailers. The...
Rome-Inspired Flower Festival Planned for CaliforniaÂ
A new flower festival this spring in Ventura County, California, will celebrate the history of ancient Rome’s Festival of Flowers, while delivering...
USDA Mails ‘User-Friendly’ Census of Agriculture, Due Feb. 5
Later this month, the U.S. Department of Agriculture (USDA) will mail the Census of Agriculture to American growers and ranchers. The census is...
SAF’s Petal It Forward Program Wins Distinguished Association Award
Did you hold a Petal It Forward event? You can now say that you participated in an award-winning initiative. The Society of American Florists was...
Dümmen Orange Launches Video Series Aimed at Inspiring Florists
The cut flower team at Dümmen Orange recently released the first video of five in a series that focuses on creative, seasonally-inspired...
Floral Management Magazine Names New Editor in Chief
The Society of American Florists’ Floral Management magazine has a new top editor — someone who is very familiar to longtime readers. Mary Westbrook...
Lord & Taylor Sells Part of NYC Store to WeWork
From racks and racks of glam clothes, make-up and shoes to — rows and rows of laptops? Lord & Taylor has announced it will rent out about a...
Florists Anticipate Inspiring Day in Louisville on Nov. 4
Nicole and Sue Palazzo had already landed in South Florida on Tuesday, September 5, when they got the bad news: due to the threat of Hurricane Irma,...
SAF’s Petal It Forward Generates 81.9 Million Impressions
The Society of American Florists’ feel-good Petal It Forward effort on Oct. 11 reached millions of consumers, reporters and digital influencers,...
WF&FSA Conference Draws Hundreds
More than 770 floral industry members traveled to Miami last week for The Wholesale Florist & Florist Supply Association’s 2017 Floral...