The Society of American Florists will honor five professionals with induction into the American Academy of Floriculture (AAF) during the Stars of...
American Academy of Floriculture to Induct Five Honorees
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Floral Industry News
Paradise Found: Additional Guest Rooms Available for SAF Maui 2016
Your piece of paradise is waiting for you at SAF Maui 2016. Don’t delay in making your room reservation at the Napili Kai Beach Resort, just a...
USDA Accepting Research Suggestions on Specialty Crop Pest and Diseases
From July 11 through August 19, 2016, USDA’s Animal and Plant Health Inspection Service (APHIS) will accept suggestions for research projects to...
Start-Up Site Matches Voters with Presidential Pick
With Republicans gathering in Cleveland this week and Democrats set to take the stage soon in Philadelphia, the American public is still sharply...
New Partnership to Advance ‘Major Policy Priorities’ in Washington
A new partnership between the Society of American Florists (SAF) and Cornerstone Government Affairs ensures that SAF will continue its highly...
Six Ohio Florists Add Flowers to the Pomp of the GOP Convention
Watching coverage of the GOP convention in Cleveland and noticing some impressive floral displays amidst the hoopla and speeches? (We know you are.)...
Florists Look to Capitalize on Strong Wedding and Special Event Industry Spending
The economic recovery may be slower than many would like, but when it comes to spending on weddings and events, many people are happy to put down...
SAF to Elect Three New Leaders to Board of Directors
Members of the Society of American Florists will choose three new leaders — one from each segment — to serve on its Board of Directors during SAF...
Florists Build on Success of Feel-Good Initiative
In Prescott, Arizona, a national effort to put flowers into the hands of people most in need of a smile is gaining momentum and giving one florist...
To Make a Splash, More Couples Choose Sand
More over glistening ice doves. Beach-loving brides and grooms are saying no thanks to traditional ice sculptures and yes please to the 2016 update:...
Members to Elect Council Representatives
Members of the Society of American Florists should check their inboxes for an email sent on Monday, July 11 with the ballot for SAF Council...
Department of Labor Scrutinizes Mobile Device Use
Acknowledging the ongoing and widespread use of mobile devices by employees away from the workplace and outside of scheduled work hours, the...
For Open House Success, Bring on the Spectacle
Every year by mid-July, Christmas has arrived at Palmer Flowers in Fort Collins, Colorado. By then, the year’s holiday displays already are...
SAF Prom Quiz Generates 2 Million Impressions
Prom is a major rite of passage for teens, and often the first time they buy flowers from a local professional florist. This past prom season, in...
Get Social with the Media
The ideal complement to a great advertising campaign? A great public relations push. And just like you’re focusing more of your advertising energy...