Another year, another standstill in Washington, D.C.? Not by a long shot. It may seem like nothing ever gets done in Washington. In their own lives,...
At Year’s End, the Floral Industry Sees Results in Washington
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Floral Industry News
Ecke Family Celebrated with a Museum Exhibit
The story of how poinsettias moved from a relatively obscure plant to a top-selling Christmas gift is currently being told — through rare family...
New Fund Honors the Legacy of Yoshimi and Grace Shibata
The American Floral Endowment (AFE) recently announced the establishment of the Yoshimi and Grace Shibata Family Fund, honoring the late flower...
In Wake of Shooting, Expert Weighs in on Identifying Threats
In the wake of high-profile examples of workplace violence — including the Dec. 2 shooting in San Bernardino and the shooting on live TV of two...
SAF Members Cash in on Vehicle Savings
It was a fall filled with savings for many Society of American Florists members: Through a new partnership with FCA US LLC (formerly Chrysler Group...
D.C. Florist Gets Positive PR From Reality Star’s Fundraiser
When "Bachelor in Paradise" alum and Northern Virginia native Ashley Iaconetti called Beth and Lee Herman, owners of Palace Florists in Washington,...
N.J. Shop Hosts New Congressman, Generates Support for STARS
Just before Thanksgiving, one mid-Atlantic flower shop made sure a freshman U.S. congressman had a beautiful floral centerpiece for his holiday...
Publicity Pointers To Maximize Your Marketing Campaigns
On October 7, more than 2,000 people in Chicago received a surprise gift of flowers, courtesy of Kennicott Brothers Company and Ashland Addison...
Colombian Flower Growers Continue Promos in Japan
The group that represents the flower farmers behind three-quarters of Colombia’s flower exports continued its push for goodwill — and increased...
Social Media Pumps Up Petal It Forward Campaign
SAF’s Petal It Forward event that took place in New York City and nationwide on October 7 keeps on giving. To keep the momentum of the positive...
Analysts Predict Healthy Holiday Spending
Deck those halls, trim your trees and get your web site and social media pages holiday-ready: Analysts are predicting this holiday season could be a...
New Lines of Greeting Cards Get Cute (and Cheeky)
Merry Christmas? Happy Birthday? Congratulations? Those are the worn-out greetings of another era. That’s according to The New York Times, which...
Put These Goodies On Your Holiday Shopping List
While you’re busy checking off items on your shopping list for loved ones this holiday season, don’t forget your own (business’) needs — and wants....
For Florists in Midwest, Profit Blast Delivers Packed Day of Learning
Here’s an idea that might sound like trouble: Spend a fall Saturday away from your business, talking with friends and meeting new people in a...
Through Partnerships and Renovations, Big Brands Rethink In-Store Experience
To better compete against discount stores and online retailers, Saks is “making some radical changes” to its flagship department store on Fifth...