Flowers are the second most popular gift shoppers plan to give for Mother’s Day, according to the National Retail Federation’s annual survey....
Florists with a robust and flexible online presence thrived during the pandemic. Take a page from their playbook to beef up your online sales. The...
If the flowers you buy and sell are grown to a higher standard of sustainability over the next five to 10 years, you may have — among many others —...
For retail florists, the pressure of supply shortages adds one more challenge to spring’s busy floral holidays. Administrative Professionals’ Week...
Increase funding for floriculture research. Ensure cost savings on imports. Maintain the minimum wage. Preserve agriculture’s workforce. Forty-seven...
Mother’s Day is one of the two busiest times of the year for retail florists — and it can make or break your retail year. Pay attention to the...
2020’s plant babies are now growing into plant toddlers — and their plant parents show no signs of slowing their enthusiasm for all things plants....
It’s Administrative Professionals’ Week and we hope your customers are celebrating the hard-working and devoted administrative professionals on...
In a remote COVID working environment, the role of administrative professionals has been elevated — and florists can use Administrative...
After a successful Valentine’s Day and Easter in 2021, florists are optimistic about Mother’s Day sales this year. In a recent Society of American...
After a year-plus of re-engineering operations to adapt to social distancing, record high (or low) sales and skeleton crews – all amidst social...
The Easter Bunny delivered great sales for the floral industry this year, with many retailers reporting increases above both 2020 and 2019 sales...
Research shows that a gift of appreciation will naturally lift an employee’s mood, create a lasting memory, and boost productivity. Plus, giving...
Show appreciation for the hard-working, devoted administrative professionals on your team by celebrating Administrative Professionals day! This...
Recruiting and retaining employees has never been more difficult. And for two generations, there’s been a decline in floral design interest among...