FTD this week announced that it has filed for chapter 11 bankruptcy protection and entered into a purchase agreement with Nexus Capital Management...
FTD Files for Bankruptcy Protection, Announces Plans to Sell Non-Floral Brands
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Floral Industry News
How to ‘Hire Smarter’ and Build a Stable Staff
Pop quiz: Think about the last employee to resign from your store — or, maybe, more realistically, the last person to just never show up. Do you...
First-Timers: ‘Just Book It and Go’ to SAF Amelia Island 2019
Sharing ideas and learning ways to improve your business are the best reasons to attend SAF Amelia Island 2019, according to last year’s first-time...
Nearly a Third of Americans Bought Mother’s Day Flowers
Flowers remained a sought-after gift choice among consumers this Mother’s Day — and proved especially popular among adults aged 54 and younger,...
Memorial Day Flowers Foundation Expands Presence to Dozens of Cemeteries
Marc Robinson has a few favorite memories from Memorial Day this year. Among them: Meeting two women who became friends through TAPS, a support...
Excitement Grows for SAF Amelia Island 2019
School’s just about out for summer, and many floral professionals have their eyes on September for four days of world-class business education,...
HR Pro Dishes Onboarding Advice
In a tight labor market — when employees have plenty of options — the first impression you make on new team members has never been more important....
SEO Pro Dishes Tips on Mother’s Day Best Practices
As you and your team prep for Mother’s Day, you may be brainstorming ways to drive more traffic to your site. Should you hire an outside party to...
Consumer Survey Points to Steady Preferences and Buying Habits on Valentine’s Day
Steady as she goes. That’s one takeaway from a national survey commissioned by the Society of American Florists and conducted by the market research...
Commercial Floriculture Survey: Responses Needed
The U.S. Department of Agriculture’s National Agricultural Statistics Service will mail the Commercial Floriculture Survey to growers this week —...
FTD: Valentine’s Day Media Campaign Fell ‘Substantially Short’ of Expectations
FTD expects consolidated revenues for the first quarter of 2018 to be about $20 million below internal expectations — a shortcoming the company...
Top Execs Depart as FTD Mulls Sale, Institutes Restructuring Plan
FTD announced late last week that three top executives are leaving their positions as the company reviews “strategic alternatives” for its future —...
FTD Announces Second Quarter Financial Results
On the heels of an announcement that FTD had let go three executives and plans to restructure, the company has announced disappointing second...
Consumer Survey Reveals Consistent V-Day Buying Habits, Preferences
For Valentine’s Day, consumer habits held steady in 2019. That’s one takeaway from a national survey commissioned by the Society of American...
Most Florists Report Valentine’s Day Sales Increase
A Tuesday holiday was a boon for most florists — and for many Society of American Florists members, the gains this year were significant....