Floral Shop Accounting 101 Where do you go when you need essential flower shop accounting, financial management, and benchmarking best practices?...
Full Calendar? Flexible Options Available for SAF Reinvention Summit
If you’re not yet registered for the Society of American Florists’ all-virtual Reinvention Summit taking place next week, from July 27-31, don’t...
SAF Asks Google, Postmates to Delete Unwanted Links
The Society of American Florists reached out this week to Postmates and Google, asking the companies to remove the courier service’s links from...
4 Quick Tech Fixes for a Smooth Valentine’s Day
Valentine’s Day (on a Friday, sigh, on a long weekend, double sigh) has plenty of variables you can’t control. One thing you can be in charge of:...
SAF Explains New Federal Overtime Pay Regulations
Starting January 1, 2020, a new Department of Labor rule will make 1.3 million American workers eligible for overtime pay. What does the rule mean...
Bill to Raise Federal Minimum Wage Introduced
A bill to raise the federal minimum wage to $15 an hour by 2024 was introduced in the House and Senate on January 16. H.R. 582 would gradually...
3 Valentine’s Day Mistakes to Avoid
The countdown to your biggest holiday of the year is on, and we know you are B-U-S-Y. But don’t forget to check in with your sales and design teams...
5 Business-Building Ideas to Try in 2019
Want to see your business grow in the coming year? (Obviously!) Here are five diverse tactics to try in 2019. Buddy up with another business in the...
Pricing Guidelines and Floral Shop Accounting 101
Where do you go when you need essential flower shop accounting, financial management, and benchmarking best practices? Does this crucial information...
Valentine’s Day Event Helps Massachusetts Store Find New Customers
Ever feel like you’re reaching out to the same customers constantly? A shop in Newburyport, Massachusetts, has found a lighthearted way to market to...
Experts Weigh in on Tax Law Effects
In the wake of Congress’s substantial remodeling of the country’s tax code, the Society of American Florists brought in experts to help its members...
Florists Prep for Inspiring Day in Omaha
It’s been more than two years since Rhonda Bullington attended SAF’s 1-Day Profit Blast in Des Moines, an experience that expanded her skillset and...
Stop With the ‘F’ Word!
Tim Lawing, AIFD, of Tim’s Touch Flowers & Gifts in Lexington, South Carolina, has a plea for florists. “Don’t use the ‘F’ word,” he said....
Want to Meet New Customers? Grab a Beer
Looking to get in front of young, hip customers with cash to spend and lots of people in their lives to buy flowers for? Get thee to a brewery. You...
California Growers, Threatened by Wildfires, Share a Message: ‘We’re Open for Business’
Late last week found Michael A. Mellano watching the news — and the winds — extra carefully. For days, wildfires had been threatening homes and...