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Data-Driven Decisions Drive Growth
Last month, Amazon acquired Whole Foods for $13.7 billion, signaling the company’s intention to dominate yet another segment of the retail industry. Though few people could have predicted Amazon’s meteoric rise from discount bookseller to e-commerce goliath, experts...
SAF Members to Elect New Leaders
Members of the Society of American Florists will vote for three new members for its Board of Directors during SAF Palm Beach 2017, SAF’s 133rd Annual Convention, Sept. 6-9 at The Breakers in Florida. “The future of SAF and the quality of SAF programming is...
Watch Your Inbox: E-Ballot to Elect SAF Council Representatives
Members of the Society of American Florists should keep an eye on their email inboxes on Friday, July 7 for an election ballot to vote for the next growers, retailers and wholesalers who will serve on SAF’s Councils. SAF members can vote electronically through a...
Petal It Forward 2017 Creates ROI on ‘Feel Good’ Effect
Call it the do-gooder or feel-good effect: According to a Unilever study, a third of consumers choose to buy from companies that promote environmental or social messages, and, according to Cone Communications, 74 percent of employees say it’s fulfilling when they get...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.