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Where to Source Flowers for Petal It Forward? Just Ask.
With the 2019 Petal It Forward date set for Wednesday, Oct. 23, now is the time for industry members to start laying the groundwork for their local events. Asking for donations or discounts from your suppliers for Petal It Forward may seem daunting; however, think...
For Growers, Outstanding Varieties Provides Opportunity to Stand Apart
Toward the end of 2018, Juan David Lecuona began fielding hundreds of queries from industry members hungry for more information on ‘Alma’— a bright white chrysanthemum with a perfectly green center grown by his company, Deliflor Latin America. The reason for that...
Save 75 percent on SAF Posters, Postcards and Stuffers
The Society of American Florists kicks off summer with a big sale guaranteed to boost local marketing efforts. Save 75 percent on SAF posters, postcards and statement stuffers by using promo code “Summer” at checkout in the SAF store. SAF’s professionally designed...Judge PFCI Auditions at the AIFD National Symposium
Ever wish you could be a judge on a show like “American Idol” or “The Voice”? Well, while it’s not a singing competition, you can be a judge for the Society of American Florists’ (SAF) Professional Floral Communicators – International (PFCI) membership auditions....Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.