SAF Text Updates
Stay in the know! Sign up to receive text messages from SAF and we’ll deliver important news, announcements, special offers, and reminders straight to your phone. Opt out at any time!
Use Mood Music to Make More Sales
This time of year, Bing Crosby, Judy Garland and Andy Williams might be among your most influential salespeople. (But not Alvin, Simon and Theodore…) According to a study by Entertainment Media Research Ltd., the way into many consumers’ wallets during the holidays is...
Holiday Banner Ads
As Clark Griswold will attest, decking the halls can be a painstaking chore, indeed. Fortunately, dressing up your cyber store (website and social media pages) takes a mere minute. SAF has six different designs for Hanukkah and Christmas, available in multiple...
Put These Goodies On Your Holiday Shopping List
While you’re busy checking off items on your shopping list for loved ones this holiday season, don’t forget your own (business’) needs — and wants. This month’s Floral Management is chock-full of smart buys for savvy retailers. Floral Management contributing editor...
Give Thanks For Your Staff
In the spirit of Thanksgiving, take a few minutes to thank the employees who help make your dream a reality. Before you break for the long weekend, assemble your staff and tell them how much you appreciate how hard they work together to make your shop the best it can...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.