After losing some employees to retirement and replacing them with young talent, Dave Legge, president of Denver Wholesale Florists, saw the Society of American Florists’ Next Gen LIVE! event last year as the perfect opportunity to demonstrate the company’s commitment...
Last fall, Ball Horticulture Company sent five employees to a Chicago high school to talk about careers in the horticulture industry as part of the inaugural Green Career Week, an initiative spearheaded by Seed Your Future. Since then, the company has nurtured its...
Prices have gone up on nearly everything thanks to inflation, and everyone — including your customers — has noticed. While the rate of inflation dropped to 6.5 percent in December from its peak of 9.1 percent in June, consumer spending slowed last month, according to...
Bill Hixson, AAF, PFCI, the 1993 recipient of the Society of American Florists’ Tommy Bright Award and a floral design teacher who is remembered in his community for his year-round Christmas-themed flower shop, died December 29, 2022. He was 93. A natural storyteller,...
The Tournament of Roses Parade in Pasadena, California, made a triumphant return in 2022 after being shut down in 2021 because of the COVID-19 pandemic. Even so, the lingering effects of the pandemic on farms and the supply chain caused a number of challenges that...
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