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Master Media Interviews for Mother’s Day
If the media comes calling in the days before Mother’s Day, be sure you’re ready with answers that inspire viewers, listeners and readers to buy flowers for Mother’s Day. The Society of American Florists has resources to help you prepare for any last-minute media...Drive Mother’s Day Sales on Social Media
Forget to plan your Mother’s Day social media campaign in the frenzy of preparations? Don’t worry — the Society of American Florists has you covered with graphics, post ideas and suggested captions. Use these ideas to personalize and promote your Mother’s Day...4 Resources to Implement Sustainable Practices
Sustainability is on everyone’s mind, but navigating sustainability standards and practices can feel overwhelming. The Society of American Florists’ Floral Education Hub has a collection of resources to help you implement sustainable practices in your business and...Member Spotlight: Nicholas Chang of Rosaprima in Miami, Florida
The Society of American Florists’ membership includes all segments of the industry — and that community is the heart of SAF. This bi-weekly feature spotlights SAF members sharing inspirational stories, professional insights, and the opportunity to form new industry...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.