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Next Gen LIVE! 2025
GROW | CONNECT | LEAD
Why Attend Next Gen LIVE!
Join floral pros age 45 and under from all segments — retail, event, wholesale, importer, grower, and manufacturers — at an event designed for the next generation of industry leaders.
Benefits for Young Florists
- Participate in interactive educational sessions and experiences led by floral experts and emerging Next Gen members of the floral industry.
- Connect with vendors at the Supplier Showcase.
- Take advantage of numerous networking opportunities during breaks, lunch, and receptions, designed to help you meet new peers and make valuable connections.
Next Gen LIVE! 2025 Hotel and Flight Information
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Doubletree by Hilton Dallas near the Galleria
4099 Valley View Lane
Dallas, TX 75244
Room Rate
$169 per night
Cut-off date: February 1, 2025
Book your room early, the room block will sell out!
Always book your room using the booking link on this page.
If you receive a phone call from any company claiming they are responsible for SAF housing, it is a scam. If you have any questions about hotel rooms for SAF’s events, please contact SAF’s Laura Weaver at 703-838-5221 or lweaver@safnow.org.
Travel information
Dallas/Fort Worth International Airport is 15 miles from the hotel
Registration Rates Include
- 11 different educational sessions
- Networking Dinner and Team Design Competition (Sunday)
- Supplier Expo Viewing
- Tour of Progressive Retail Operations (Monday)
- Tour transportation (Monday)
- Lunch (Monday)
- Special Exclusive Trends Presentation and Dinner (Monday)
- Continental Breakfast (Monday and Tuesday)
Registration Rates
SAF Grower/Wholesaler/Supplier Members
$610
SAF Ultimate Level Retail Members
$610
SAF Premium Plus Level Retail
Members
$660
SAF Premium Level Retail Members
$710
SAF Standard
Level Retail
Members
$760
Non SAF
Members
$964
Plus-One À La Carte Registration Options
Welcome Reception Tickets
Sunday, February 23
7:00 p.m. – 9:00 p.m
Children (under 12) $35
Guests $95
Trends Presentation and Networking Dinner Tickets
Monday, February 24
6:00 p.m. – 9:00 p.m.
Children (under 12) $35
Guests $95
Registration Refund Policy: