As the floral industry’s national trade association, the Society of American Florists (SAF) serves as an information resource for the media and consumers on all things floral.
SAF’s consumer website — aboutflowers.com — covers popular topics such as:
National Florist Directory
Consumers can find a local SAF member florist, searchable by ZIP code, city and state, or shop name.
For photography, videos and ideas
Social media channels