Have you ever devoted hours to crafting the perfect boutonniere, only to see it crumble on a suit jacket because it wasn’t attached correctly? "I...
Veteran Event Florist Shares Tricks, Tools and Time-Savers
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1-Day Profit Blast
Florists Prep for Packed Day of Education in Kansas City
The city best known for barbecue, jazz, fountains, the Chiefs and the Royals is the next stop for the Society of American Florists’ 1-Day Profit...
Customer Service Pro Shares Tips on Online Review Management
It’s the end of a long day. You’re beyond ready to get home. Suddenly you get a notification. A dissatisfied customer has given your shop a...
Record Number of Industry Members Attend SAF’s 1-Day Profit Blast
Well, that was wicked fun. (Sorry. Can’t help ourselves!) On Sunday, 168 floral industry members from 20 states plus Washington, D.C., and Canada...
Conquer Your Finance Fears at Profit Blast
If tax season has taken the wind out of your sails or the mere thought of your shop’s finances send shivers up your spine, you could use a getaway...
In Boston, Learn Simple Strategies for Extraordinary Customer Service
How many times have you walked into a store and immediately heard, “Can I help you find something?” Unless you were in a huge hurry, chances are you...
Profit Blast Speaker Shares Social Media Strategies for Prom
When you were in high school, chances are you planned your prom look by reading Seventeen magazine or heading to the mall. Not so with...
Industry Pros to Share Lucrative and Easy Wedding Designs in Boston
According to a Wedding Wire survey, 40 percent of proposals occur between Thanksgiving and Valentine’s Day — meaning there are scores of giddy...
1-Day Profit Blast Returns to Boston
Following a boot-scootin' good time last month in Nashville, the Society of American Florists next takes its popular 1-Day Profit Blast program to...
Dozens Gather in Nashville for Targeted Education and Tips
For dozens of floral industry members, last weekend brought an opportunity to make good on New Year’s resolutions to be more profitable, learn new...
Start 2019 with 1-Day in Nashville
Have you resolved to run an efficient, resourceful and more profitable business in 2019? If you’re determined to make your resolutions a reality,...
Industry Pros Share Last-Minute Holiday Tips
It's the final, year-end push, and you're trying to find time to drink all the coffee and fill all the orders — plus, sleep a little, too. How can...
Learn Time-Management for Designers in Nashville
Remember those Staples commercials with the elusive “easy button”? While that particular contraption does not exist (if only!), there are plenty of...
Expert Tips from a CPA to Get You Through the Holidays
Hustling to find reliable, friendly seasonal drivers during the most wonderful time of the year? Try reaching out to senior citizens, suggests Paul...
Dozens Soak Up Knowledge During Packed Day of Education
Christmas is in 76 days — and Valentine’s Day arrives (rain, shine, snowstorms or otherwise) just 51 days later. So, retail florists could be...