Florists can wear a lot of hats — marketing maestro, sales driver, artistic lead and mentor, to name a few. It’s okay if social media master doesn’t...
 Leverage AI to Give Blogs an SEO Boost
Creating blog posts that generate clicks involves a strategic blend of SEO, a unique brand voice, imagery, and a seamless web of internal links —...
Win Back Time — With AI
Hate sending emails, writing blog posts and crunching data? Artificial intelligence can cut down on the time you spend on those types of tasks — and...
Put Artificial Intelligence to Work
Is artificial intelligence working for you? From writing emails to crunching data, AI is a useful tool for business owners, including those in the...
5 Ways to Save Time With AI
Florists are putting the power of artificial intelligence to work in their businesses, tasking it with a multitude of jobs from creating policies to...
Does Your AI-Generated Content Sound Off-Brand? 6 Tips to Help
Editor’s note: This article by artificial intelligence expert Nicole Donnelly is the fifth in a series appearing in SAF News Now about how to use AI...
Plug Into the Power of AI in Miami
[mom_video type='vimeo' id='831924420' width='900' height='506']Exactly what is artificial intelligence, and how can it help floral pros? [gap...
Think Like an Engineer to Get Better AI Results
Editor’s note: This article by artificial intelligence expert Nicole Donnelly is the fourth in a series appearing in SAF News Now about how to use...
Don’t Trust AI Responses? Try This
Editor’s note: This article by artificial intelligence expert Nicole Donnelly is the third in a series appearing in SAF News Now about how to use AI...
Do You Speak AI?
Editor’s note: This article by artificial intelligence expert Nicole Donnelly is the second in a series appearing in SAF NOW about using AI. Read...
Is Your Data Secure on AI?
Editor’s note: This article by artificial intelligence expert Nicole Donnelly is the first in a series appearing in SAF NOW about using AI. With the...
AI Gives Mother’s Day Messaging an Assist
The weeks leading up to Mother’s Day can be chaotic, and floral professionals, who are often short staffed, need all the help they can get. Enter:...
Industry Trends and Challenges: Artificial Intelligence
Editor’s Note: This report is the second in a series to recap the trends and challenges discussed by the Society of American Florists’ volunteer...
Industry Trends and Challenges: Sustainability
Editor’s Note: This report is the first in a series to recap the trends and challenges discussed by the Society of American Florists’ volunteer...