Florists and wholesalers are expecting strong holiday sales this year — and bracing for potential disruptions in the supply chain. Using Valentine’s...
SAF Webinar Tackles Capitalizing on Today’s Floral Consumer
How do consumers plan to purchase flowers and plants in the next six months — and what is motivating their behavior? Has the pandemic permanently...
Nearly a Third of Americans Bought Mother’s Day Flowers
Flowers remained a sought-after gift choice among consumers this Mother’s Day — and proved especially popular among adults aged 54 and younger,...
Consumer Survey Reveals Consistent V-Day Buying Habits, Preferences
For Valentine’s Day, consumer habits held steady in 2019. That’s one takeaway from a national survey commissioned by the Society of American...
President Trump Raises Tariffs on Chinese Goods
A series of tweets issued by President Trump over the weekend added more uncertainty to trade talks between the United States and China. On May 5,...
Analysts Predict Healthy Holiday Spending
Deck those halls, trim your trees and get your web site and social media pages holiday-ready: Analysts are predicting this holiday season could be a...