The first day of spring (March 19) and Easter Sunday (March 31) are fast approaching, but there’s still time to generate holiday business. Here are...
4 Ideas to Boost Easter Sales
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easter
Mother’s Day Flower Sales Up, Volume Drops
About half of retail florists who responded to a Society of American Florists’ survey reported Mother’s Day flower sales were up over last year —...
Push for Last-Minute Easter Orders
Easter is Sunday, but there’s still time to push for last-minute flower and plant orders for Easter celebrations. Use the Society of American...
Boost Easter Sales with SAF’s Resources
There is still time to encourage your customers to hop on over to your shop and pick up flowers for their Easter celebrations. Use the Society of...
Retailers Report Double-Digit Easter Sales Bump
The Easter Bunny delivered great sales for the floral industry this year, with many retailers reporting increases above both 2020 and 2019 sales...
Easter Celebrations Take a Small Hop Forward
The COVID-19 pandemic has put a damper on holiday plans for the past year, but as more people are receiving vaccinations, stimulus funds are hitting...
3 Resources for a Successful Easter
Easter is right around the corner but there is still time to encourage your customers to hop on over to your shop and pick up flowers! The Society...
Easy Easter Game Generates Foot Traffic, Exposure for Ohio Florist
In a bid to get more customers in her shop and her name in front of more consumers, Heather Waits, AAF, set out a bucket of plastic Easter eggs...
National Group Predicts Uptick in Easter Spending
When Americans who observe Easter celebrate this weekend, one group is expected to be especially enthusiastic: Those under 35. That’s according to...
‘Early’ Easter and Passover Holidays Deliver Mixed Results
Easter and Passover sales were a mixed bag this year. About a third of retailer members responding to the Society of American Florists’ post-holiday...
The Easter Bunny Loves Flowers
Remind social media followers it’s time to hop on over to pick up flowers for Easter. The Society of American Florists provides members with four...