There’s plenty of opportunity for florists to net sales for Father’s Day with some planning and creativity. With Mother’s Day barely in the rearview...
Think ‘Outside the Vase’ to Drive Father’s Day Sales
read more
father’s day
Focus on Father’s Day Sales
Father’s Day is quickly approaching on June 18, and although it isn’t the typical flower giving holiday, men love to receive flowers for the same...
Get Creative to Promote Father’s Day Arrangements
Father’s Day is quickly approaching on June 19 and, although it isn’t the typical flower giving holiday, men love to receive flowers for the same...
Get Ready for Father’s Day
Consumers are ready to up their spending for Father’s Day swag — are you positioning your business to cash in? Gardening is big business this spring...
Get Creative to Boost Father’s Day Sales
Father’s Day (June 20) is quickly approaching, how are you drawing in customers for this not-so-typical flower-giving holiday? The Society of...
Remind Your Customers that Dads like Flowers, Too
Father’s Day might not be thought of as the typical flower-giving holiday, but for customers looking to show their appreciation to their father...
SAF Florist Discusses Comeback on CNBC
The floral industry received a major plug Friday, May 29, when Cambridge, Massachusetts florist Jackie Levine appeared on CNBC to discuss her shop’s...
Look Ahead to Father’s Day Resources
Just like Mother’s Day, Father’s Day will look a bit different this year with social distancing practices still in play. Though Father’s Day isn’t...
4 Ideas to Boost Father’s Day Sales
With another Mother’s Day in the books, it’s time to shift the focus to dear ol’ dad. Based on higher-than-average sales for spring holidays this...
Creative Ideas to Boost your Father’s Day Sales
Let’s face it, dear ol’ dad sometimes gets the short stem when it comes to expressing sentiments with flowers. However, by using practical items as...
For Early Summer Boost, Plug Father’s Day — and Dance Recitals
We say Father’s Day, you say, “Helllloooo, big spenders”? OK. Not exactly. Father’s Day may not be the most lucrative holiday of the year, but...
Father’s Day Contest Highlights Shop’s Gifts For Men
There are dozens of words to describe flowers, but masculine is not one of them. Thus marketing holidays such as Father's Day can be a challenge for...