The Society of American Florists' annual feel-good initiative, Petal It Forward, is a great marketing tool for floral businesses that helps...
3 Steps for a Successful Petal It Forward
The Society of American Florists’ annual feel-good initiative, Petal It Forward, is a chance for floral industry professionals to spread the power...
The Key to Petal It Forward Success? Location, Location, Location
The premise of Petal It Forward, the Society of American Florists’ annual goodwill initiative, is well established after eight years: surprise...
Plan Now to Petal it Forward on October 19
Save the date! Wednesday, Oct. 19 is the date of this year’s Petal It Forward, the Society of American Florist’s international goodwill initiative,...
3 Ways to Prepare for Petal It Forward Before the Oct. 19 Event
Fourth of July fireworks may be fresh in your memory, but autumn really is right around the corner — and that means it’s time to start preparing for...
A Petal It Forward Participant’s Recipe for Success
For one Virginia florist, Petal it Forward was a success in every way. Not only did George’s Flowers in Roanoke, Virginia, give away 4,000 bouquets...
Floral Professionals From 45 States Prepare to Petal It Forward
Just like the blooms themselves, the plans to participate in the Society of American Florists’ Petal It Forward flower giveaway are unique, not only...
Leverage Petal It Forward Resources for a Successful Event
Press releases sent? Check. Social media plan in place? Check. Signs printed? Check. Petal It Forward, the Society of American Florists’ annual...
Spread the Power of Flowers on October 20
Petal it Forward is Oct. 20 — just three weeks away. It’s not too late to participate in this feel-good event where participants hand two flowers or...
Students Learn About Floristry Through Petal It Forward
Floral and agricultural students are among those planning to spread flower cheer during Petal It Forward, the Society of American Florists’ annual...
Florist Uses Petal It Forward To Pay It Forward For Food Bank
While most of the bouquets handed out during this year’s Petal It Forward event will be given with no reciprocal expectations, Stacey Cofka, a...
3 Steps for a Successful Petal It Forward
The Society of American Florists’ annual feel-good initiative, Petal It Forward, is a chance for floral industry professionals to spread the power...
Indiana Businesses Joins Forces to Petal it Forward
Sharon Grubbs, owner of Foister’s Flowers and Gifts, and Jack Surface, owner of two Midas auto shops, are both big advocates and supporters of their...
Florist Celebrates ‘Mental Health Monday’ with Flower, Snack Giveaway
Sarah LoBue, AIFD, ICPF, put a chalkboard sign outside her Carlinville, Illinois shop last week that likely spoke to everyone who saw it: “If...
Save the Date for Petal It Forward 2021: October 20
The Society of American Florists’ international goodwill initiative, Petal It Forward, will be held Wednesday, October 20, 2021. Started in 2015,...