#petalitforward Archives

Petal It Forward Prep: Recruit Volunteers

August 30, 2017 | Events, Marketing, Member Benefits, Public Relations, Public Relations, Social Media

From processing flowers and assembling bouquets to attaching stickers or cards and representing your shop as “Happiness Ambassadors,” having a few...

Petal It Forward Prep: Source the Flowers

August 23, 2017 | Business Builder, Events, Marketing, Member Benefits, Public Relations, Social Media

One secret to success during the Society of American Florists’ upcoming Petal It Forward event? Ask suppliers for help — and do it fast. “The sooner...

Florists in 33 States Commit to Petal It Forward on Oct. 11

August 16, 2017 | Events, Floral Industry News

Florists across the country and Canada are getting ready to show their communities how good it feels to give and receive flowers. At press time,...

Petal It Forward Prep: Research Your Local News Reporters

August 16, 2017 | Events, Marketing, Member Benefits, Public Relations, Public Relations

Pitching the news media might not be part of your daily job, but it’s a key element to generating local news coverage for your shop’s October 11...

Women’s Day Prep: Employ Social Media

March 1, 2017 | Marketing, Member Benefits, Social Media, Video

The Society of American Florists makes promoting International Women’s Day (annually March 8) easy with strategic advice, a promotional...

Petal It Forward Scores More than 130 Million Impressions

October 22, 2015 | Floral Industry News, Marketing, Member Benefits, Public Relations, Social Media

A feel-good PR campaign from SAF has exposed people to positive messages about flowers and flower-giving more than 131 million times. Just two weeks...

Use Video to Capture Consumer Attention

November 21, 2015 | Business Builder, Events, Marketing, Public Relations, Social Media

Social media is a visual medium and consumers love to watch short, feel-good videos. To keep the momentum going from it’s Petal It Forward program...

For Second Year, SAF Launches Feel-Good Effort with ‘Petal It Forward’

August 18, 2016 | Business Builder

Imagine the streets of your city or town filled with smiling people holding bouquets. Picture your social media feeds brimming with messages of...

Petal It Forward Prep: Order T-Shirts

September 1, 2016 | Business Builder

The Society of American Florists is getting ready to Petal It Forward on Wednesday, October 19, and the association has a host of ideas and...

Petal It Forward Follow Up: Spread the News and Say Thank

October 19, 2016 | Business Builder, Uncategorized

Your shop’s Petal It Forward event might be over, and now is the time to spread the feel-good news about your flower giveaway. Post about your Petal...