More than a dozen floral professionals have earned their letters, signifying their professionalism and commitment to the industry. Seven...
Grow Your Career With PFCI
Floral professionals love to talk about their businesses, designs and educate their peers and consumers about the benefits of flowers. Sound like...
Meet the 2022 Sylvia Cup Contestants
For the 20 floral designers competing in the 53rd annual Sylvia Cup Design Competition at SAF Orlando 2022 — the Society of American Florists’...
SAF to Induct AAF and PFCI Honorees
More than 20 floral professionals from across the U.S. and as far away as Australia have earned professional credentials that demonstrate their...
PFCI to Honor Seven New Members
Experts on the principles and elements of floral design, event management, floral photography, and flower farming are among the seven professionals...
PFCI Honors Bobbi Ecker-Blatchford with AFE Memorial Tribute
Professional Floral Communicators - International (PFCI) has established "Bucks for Bobbi," a memorial tribute through the American Floral Endowment...
Industry Says Good-Bye to Beloved Designer: Bobbi Ecker-Blatchford, AAF, AIFD, PFCI
Floral industry members around the country — and, really, the world — are saying farewell to Bobbi Ecker-Blatchford, AAF, AIFD, PFCI, the celebrated...
PFCI Welcomes Audition DVDs in All Languages
If you love talking about flowers and presenting programs for garden clubs or industry groups, you’re three quarters of the way to earning the PFCI...