According to a Wedding Wire survey, 40 percent of proposals occur between Thanksgiving and Valentine’s Day — meaning there are scores of giddy...
Industry Pros to Share Lucrative and Easy Wedding Designs in Boston
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Profit Blast
Dozens Gather in Nashville for Targeted Education and Tips
For dozens of floral industry members, last weekend brought an opportunity to make good on New Year’s resolutions to be more profitable, learn new...
Industry Pros Share Last-Minute Holiday Tips
It's the final, year-end push, and you're trying to find time to drink all the coffee and fill all the orders — plus, sleep a little, too. How can...
Expert Tips from a CPA to Get You Through the Holidays
Hustling to find reliable, friendly seasonal drivers during the most wonderful time of the year? Try reaching out to senior citizens, suggests Paul...
Dozens Soak Up Knowledge During Packed Day of Education
Christmas is in 76 days — and Valentine’s Day arrives (rain, shine, snowstorms or otherwise) just 51 days later. So, retail florists could be...
Experts Bring Insight on New Tech, Profits, Service and More to Portland
Does the idea of learning new skills make you feel a little uncomfortable? You're not alone. In fact, a 2015 study from Chapman University found...
Get Your V-Day Game Plan in Nashville
While there’s still one month left in 2018, as we all know, it's never too early to start planning for February's big event. Save the date for the...
Accounting Pro to Share Best Practices at SAF’s 1-Day Profit Blast
Does your shop need financial help? Don't ignore problems or shake them off because you're more "creative" than "math-minded," warns Derrick Myers,...
Industry Pro to Share Sales Tip Ahead of Christmas in Portland
The calendar may read September but according to one floral industry expert, it’s high time for florists to be thinking Christmas. And that means...
Design Pro to Talk Money-Making Mechanics in Portland
In design rooms across America, floral designers are experimenting with new mechanics— from dramatic of floral walls to delicate of ribbon-suspended...
Profit Blast Brings Four Educational Sessions to Portland
By Anne Holub Three weeks after SAF Palm Springs 2018, the association is taking its 1-Day Profit Blast to Portland, Oregon, on Sunday, Oct. 7....
SAF Profit Blast in Green Bay: They Came, They Learned, They Bonded
Ninety-four industry members gathered in Green Bay, Wisconsin last Sunday for the latest installment of the Society of American Florists’ popular...
How to Turn Delivery into a Profit Center
Want to close the (profitability) gap between your shop and the customer's front door? When you turn delivery into a profit center, you can. All it...
Listen in on Secret Shopper Calls to Florists in Green Bay
Tim Huckabee loves to illuminate what's going right — and wrong — at retail flower shops. During his presentation "Smart Selling," on Sunday, July...
Win the Online Popularity Contest at 1-Day Profit Blast in Green Bay
The World Wide Web is arguably the world’s largest shopping mall — and it has way too many retailers to count. How’s a florist supposed to get...