Looking to get in front of young, hip customers with cash to spend and lots of people in their lives to buy flowers for? Get thee to a brewery. You...
Want to Meet New Customers? Grab a Beer
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Small Business Saturday Prep: Get the Word Out
Make sure consumers know that they can shop with you in-store or online on Small Business Saturday, Nov. 25. American Express provides free...
Promote Mother’s Day Flowers with SAF Tools
Sixty-nine percent of consumers plan to buy Mother’s Day flowers this year, according to the National Retail Federation. Make sure your shop is the...
Will an ‘Exclusive’ Rose Pique Customers’ Curiosity?
To make his rose selection stand out, a Boston florist is tweaking his Valentine’s Day promos this year to feature a specific, high-end rose along...
Pop Culture Picks Up on Women’s Day. Will the Floral Industry?
International Women’s Day on March 8 is making big moves in U.S. pop culture. The blockbuster Marvel Comics superhero film “Deadpool” makes a...
Wedding Resource Center
How do you woo the newly engaged? Gorgeous photos are just one part of the equation; expertise and enthusiasm can help seal the deal. Get inspired...